Lessons Learned From Ben and Jerry

We didn’t think of it as a business, we thought of it as a venture. We wanted to do it for a couple of years and then become cross country truck drivers.

A lot of our problems would be solved if we made the ice creams shittier.

Business is essentially “busyness”, it’s mostly commonsense and lot of work.

We ran a promotion in winter called “Penny Off Per Celsius degree Below Zero Winter Extravaganza (POPCBZWE)”.

Ben and Jerry are two great friends and amazing citizens of the world delivering happiness by the pint, under $5

Random tweet (credit: Marche’ Lawton) about Ben and Jerry, haven’t fact checked but if it is true I’m definitely buying more chunky monkeys as well

Jerry Greenfield, left, and Bennett Cohen, the founders of Ben and Jerry Homemade Inc., pose in front of their “Cowmobile” in Burlington, Vt., on June 15, 1987.
( Toby Talbot / AP Images )
Source: https://www.wnycstudios.org/podcasts/heresthething/episodes/ben-and-jerry-warm

Notes and Links

https://www.amazon.com/Ice-Cream-Wendall-S-Arbuckle/dp/1461380677

#5 Sreekanth Vemula

On following ones curiosity, being comfortable with not fitting in and taking care of his next patient

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Dr. Sreekanth is a leading Neurologist at Apollo Hospitals Hyderabad. He received his MD from All India Institute of Medical Sciences (AIIMS) and DM in Neurology from Institute of Medical Sciences at Chandigarh. Teaching medical students is one of his passions, he has been actively teaching and advising students over 10 years.

*“Thinking clearly, unselfishly, solves most problems in this world” and “Don’t worry, you will be automatically happy” –Sreekanth*
Enjoy my conversation with Sreekanth

#4 Sidharth and Somvir

On a mission to rebuild real human connections locally, worldwide

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Somvir and Siddharth are co-founders of MyScoot platform which helps people discover great local experiences and meet amazing people through house parties. They are part of the Y Combinator Accelerator program and are fired up to change the way people build and develop social connections locally all around the world.

*“By the end of this week, there will be 50 people who would have met each other through something that we’re doing”*
Enjoy my conversation with Somvir and Siddharth

Inspiration (PE) To Action (KE)

“Inspiration = Potential Energy (PE) = m. g. h
Action = Kinetic Energy (KE) = 1/2 . m . v(squared)“

It’s easy to get inspired. Open Youtube and you can watch a million inspirational videos, average video is about 15 minutes. If you watch all million videos it would take about 28.5 years of your life. Funny thing is you will still be where you are, no progress. In fact, you will be worse off now because sitting on your ass for that long only could mean bad health, depression and death.

A different approach could be, go get the inspiration from wherever, youtube, a book, gym, running, music or a friend. Get pumped and don’t stop there, it’s pointless if you do, you might have as well sat on your ass eating Cheetos. Go turn that potential energy into kinetic energy, that’s the only reason to ever get inspired. Period. Remember energy can neither be created nor destroyed but can only be transformed. I had to say that, the only thing I remember from that physics class in grade school 🙂

How do you take action, move (velocity), keep going. Do your thing, this is the best time. If you don’t know what your thing is, I doubt it but let’s say you don’t, then do something. Like writing a blog, calling that friend you haven’t called in ages or whatever, don’t let the potential energy dissipate away in frivolous activities.

KE is all about velocity and mass (f/a). Velocity, as I see it, is speed with a sense of direction, keep going with a sense purpose and reach your destination.

Subhashita 1 – Who Is A Friend?

ददाति फ्रतिग्रिन्हाति गुह्यं आख्याति प्रच्छति
भुङ्क्ते भोजयते चैव षड्विदं मिथ्रलक्षणं //

Dadati pratigrnhati guhyam akhyati prcchati /
Bhunkte bhojayate caiva shdvdham mitralakshanam //

English translation of the above Sanskrit Subhashita by Prof. S.B. Raghunathacharya, former Vice-Chancellor R.S. Vidyapeet, Tirupati is as follows –

He is a real friend who gives to others first and then takes anything from others, first reveals personal secrets to others and then enquires about their personal things and lastly accepts food from others and happily offers it to others as well. This is the definition of a real friend.